Products are generally driven by business, and business determines product positioning and product development direction. For our natural email list resources industry, business is the core of the core. As a member of the natural resources industry, the Ministry of Natural Resources was established through institutional reform in 2018, and the competition in the entire industry intensified.
In terms of business research, I think business researchers should stand at a higher industry perspective, not only to meet customer needs, but also to solve core industry problems and promote industry development, with the goal of achieving customers as the goal, and comprehensively and thoroughly interpret the business. , Improve the accuracy of business landing, so as to make good products. In the process of the past four years, I have stepped on many pits and accumulated some experience. I will learn and discuss with you here.
1. Business research ideas
For new businesses, how to deeply understand the business and clarify the business scope is very important to us. Through practice, I summarize the overall thinking of business research into four steps, namely, understanding the business connotation - determining the business system - forming a table of the business system - implementing individual business activities one by one.
1. Understand the business connotation
Understand the connotation of the business according to the three-set plan, the overall construction plan of the Ministry of Natural Resources, national policy documents, academic papers and related tweets, and clarify the "what" of the business.
2. Determine the business system
After clarifying the business connotation, the next step is the construction of the business system. When building a business system for a new business, it is best to find a research focus, which can be a related topic, an informatization solution for the business on the market, a high-quality tweet, etc., all of which can help I have an in-depth understanding of the business and build my own business system. At the same time, I have also accumulated a certain amount of business in the process of building the business system.
3. Form a table of business system
After the construction of the business system is completed, we will deepen the content of the business module. During the deepening process, we can conduct research step by step according to the importance of the business module or synchronously research multiple business modules, and finally form a business system through in-depth analysis of the business. A table that basically covers all business matters in the business domain.